Umbrella accounts on Eventmaster allow large organisations or organisers with a large portfolio of events to control access to event data and enhance their marketing and revenue streams. This can also fully integrate with membership and fundraising functionality so your organisation can benefit from a full system solution rather than just a registration platform.
Control
A key example of this is through Eventmaster’s partnership with Athletics Ireland. Events are controlled and automated via a permit system that will automatically draft events and assign permissions to the applicant within Eventmaster. The organiser can fully control their own event with then the Athletics Ireland official event account but can only access the data relevant to their event.
Automation
Fully customise your event templates and communications. All events can easily be duplicated and added to your event calendar. For permit processes this can also be fully automated and controlled to comply with your governance and organisation structure. As a membership system, if applicable, memberships can also be automatically validated when registering for events.
Marketing
With all your events in one place, this allows the organisation to better grow and understand event attendees. With built in GDPR contact controls for this growing attendee database, you can fully harness the power of integrated marketing tools and open up new revenue streams with sponsorship opportunities. Eventmaster also provide a complimentary calendar widget that can site on your website and automatically pull in all you live events on the platform without the need for constant website updates.
Revenue Streams
From additional purchases and merchandise to sponsorship opportunities for your new centralise database, Eventmaster is fully flexible. For membership organisations this also extends to mandatory licencing purchases for non members.
Your Impact
Measure the impact of your events with free fully integrated fundraising. This allows your attendees to choose their cause with fundraising donations going directly to the charity in real-time. With hundreds of charities already on the platform you can also benefit from built in charity marketing engines. You can easily see your main campaign. fundraiser leader board and total amount raised in one place.
Your Community
With a large event portfolio, membership doesn’t need to be to the organisation. With Eventmaster you can easily build a fan club or VIP group for early entry or preferred pricing for your events. By using Eventmaster, your community can control their membership, tickets and fundraising all in one single account.